Introducing Madison: Our New Marketing Assistant at MAM
We are beyond excited to welcome our newest team member, Madison, to Mountain Air Marketing! As a Marketing Assistant, Madison has already made a huge impact on our advertising team. She hit the ground running from day one, helping with everything from learning about our wide range of clients to creating and optimizing ad campaigns. And she’s not stopping there—Madison has already earned the Meta Certified Media Buying Professional, adding even more value to our all-woman team.
Madison’s ability to dive into the technicalities of ads campaign management while blending seamlessly with the team is nothing short of impressive. She’s extremely beneficial to our world of digital marketing services, proving her dedication and passion for growing in the field.
Madison’s Passions in Digital Marketing
“I’m particularly passionate about social media. It’s fascinating to see how well-crafted campaigns can connect brands with their ideal audience. But I truly believe that every aspect of digital marketing has its own magic, and I love nothing more than matching clients with the right platforms to best achieve their goals.
“I’m passionate about staying engaged across a variety of social media platforms to truly understand the consumer journey. By observing how users interact with content, I can identify shifts in user experience and discover what resonates most effectively. I also pay attention to current trends, the buzz when I log into social media or chat with family and friends about their experiences. Additionally, I find Meta Business Suite and the case studies on Hootsuite invaluable. Their updates and articles are incredibly informative, often offering trend forecasts and insights into new features on different platforms.”
A Creative at Heart
Madison’s creativity doesn’t end with digital marketing—her unique and vibrant background plays a huge role in her personality and approach to her work. Growing up in a German-Lebanese household, she spent many weekends cooking authentic dishes with her Oma; a tradition that fuels her love for culture and creativity.
Fun fact: At just 12 years old, Madison designed Bearemy, the beloved mascot for Build-A-Bear Workshop! She’s always been a go-getter, starting her own henna tattoo business at age 15. Madison’s entrepreneurial spirit has been a driving force since she was young, and is an incredible advantage for our marketing agency.
But there’s more! Did you know Madison can hula hoop for an entire hour straight? And when she’s not busy with marketing campaigns, you’ll likely find her painting or working with ceramics. Her artistic talents shine through in all that she does, bringing a fresh perspective to our marketing projects.
“The creativity within the MAM team is so inspiring; bouncing ideas off one another at team day is not only exciting but also fuels innovation collectively. It’s incredible to collaborate in such a supportive environment where everyone’s input is valued, which makes the creative process even more rewarding!”
How Madison Stays Inspired in All Her Work
“Sometimes, stepping away from the screen can spark the best ideas. I love to immerse myself in a variety of places, whether it’s out in nature, going on a walk, visiting an exhibit, writing out my ideas, or reading through blogs. A key part of my creative process is putting myself in the shoes of others to better understand their wants and needs. Maintaining an outside perspective helps me understand what may resonate with different audiences, and ultimately compel them to engage with promoted content.”
“I’m a firm believer in the “work hard, play hard” philosophy. I prioritize balance to ensure I give my best at work while also making time for personal pursuits that recharge me, so I can return to work with fresh energy and perspective. Effective time management and motivation keeps me in an upward spiral, both professionally and personally.”
Welcome to the Team, Madison!
We’re absolutely thrilled to have someone with Madison’s creativity, drive, and passion on our team. Her enthusiasm for learning and dedication to delivering top-notch results for our clients makes her an incredible asset. We can’t wait to see all the amazing things she’ll continue to accomplish!
Welcome to the Mountain Air Marketing family, Madison!
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